BrandEquity

Joe Selame

Joe Selame, the late co-founder of BrandEquity, was one of the nation's foremost designers of corporate, product, and retail identity programs. He is internationally recognized by the brand marks he developed for Goodwill Industries, Eastman Kodak, Penn Racquet Sports, and Apple Bank of Savings. Joe won numerous awards from the Art Directors Clubs, CLIO, American Institute of Graphic Arts, Industrial Designers Society of America, Graphis, Society of Typographic Arts.